We’re here to help you Shop Smart

Here at The Kit, we love sharing the products, news and ideas that are worth your time, money and energy. With the launch of The Kit Shop Smart Guide, we’re taking that commitment to the next level. Every month, our editors exhaustively test-drive items in desert-island categories—the essentials you’re most likely to wear or use often and forever. We’re talking mascara, jeans, white Ts and bedsheets. Our hope is that Shop Smart helps you reach that mythic shopping ideal: to buy less but better. Here are some of our top categories so far: